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Tracey Northcott Consulting

STR, Minpaku and Airbnb Consultant

On the Blog

So you think you are a writer??

Are we really all writers? They say that everybody has at least one book inside of them. So 2022 will be the year that shows if this is true or not for me. I have not one but TWO books in the works. So on today's post, I will take a break from my usual tips for Short Term Rental Hosts to talk about myself for a bit. Some History (as a writer)I have always dabbled with writing - blogs, moblogs (yes ... Read the Post

Copywriting that Converts for STR and Airbnb

Get more bookings with "Copywriting that Converts"! A Practical Live Masterclass just for STR and Airbnb Hosts!Your properties look great, they offer everything a guest could dream of and your listing is getting lots of lookers but not enough bookers - it might be because copywriting just isn't converting. One thing we do know for sure is good copywriting SELLS - this is true for all types of ... Read the Post

The H.E.A.R.T. Method for Conflict Resolution in STR

It is Valentines Day... so here is a HEART-filled message for all you lovers of Short Term Rentals - Introducing the H.E.A.R.T. method for conflict resolution in STR. For STR as with all other B2C type businesses, when dealing with the general public there WILL be conflicts. It is not a matter of IF but WHEN. So it is best to have some systems in place to deal with them quickly and efficiently. ... Read the Post

STR Booking Strategies for Low Season

Is your calendar looking a bit bare right now? Is your phone refusing to ding with new booking alerts? Many hosts came off a busy holiday season and their bookings fell off a cliff- here are eight booking strategies for low season.Slow season seems to have hit hard for many STR hosts this year. The Pandemic still kicking all of our proverbial business backsides. This uncertainty in the market ... Read the Post

Key Takeaways from the STR Virtual Summit

Last week was EPIC and I am excited to share my key takeaways from the STR Virtual Summit! Here is my roundup of The Short Term Rental Virtual Summit for Women. I was so proud and honoured to be included in this incredible event as a speaker. But as a life-long learner, I also received a ton of lessons and value from the other amazing women in this space. This was four whirlwind days of Short Term ... Read the Post