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Tracey Northcott Consulting

STR, Minpaku and Airbnb Consultant

How to write a 5 Star Bio for your Listing

FREE Masterclass - How to write 5 start Bio!Recently, I posted about whether your bio was converting to bookings and after the feedback from that post and an email out to my list, I realized people NEED help with writing a 5 star bio that CONVERTS for your STR or Airbnb! So introducing not one, but TWO free masterclass time slots with me which will go through all the steps needed to create a 5 ... Read the Post

Actionable steps for more direct bookings

This month my revenue split is 80% direct bookings. Direct bookings are awesome for so many reasons and I have talked about this before when discussing why we have our own site on Lodgify and don't just rely on OTAs like Airbnb. Sure you can collect the total amount of the booking - more money - YAY.  You don’t have to pay commissions to a booking agent or OTA like Airbnb - more money - YAY. But ... Read the Post

Top tips for STR Photoshoots

Having successful STR Photoshoots are a must and often something that I bring up over and over again during my Listing Audits. Last week, I had a photoshoot in my Pencil House - not my first shoot as a host, and definitely won't be my last. I try to get fresh photos each year or so or if I have done a major redecoration. After more than 10 years in hosting I have learnt a lot, and am continuing to ... Read the Post

The Luxury Short-Term Rental Summit

Join me at the Luxury Short-Term Rental Virtual Summit, the industry's most powerful, fastest (& shortest) short-term rental virtual summit featuring 60 STR Experts in 60 minutes, and so much more! Yes, that's right 60 seconds each- and I am one of the speakers!This Luxury Short-Term Rental Summit is 15 days long, has 2 keynotes, and features 60 speakers presenting their STR expertise on tons ... Read the Post

Is your Airbnb Bio converting into more Bookings?

When was the last time you took at a look at your airbnb bio for your Short Term Rental? Your Bio on your OTA listing account (Airbnb, VRBO etc), your direct booking website OR even your instagram or Facebook? Last week, I emailed out to my list and got some fantastic comments and messages back with clients, past and present, sharing their bios. Did you know your Airbnb Bio will help you convert ... Read the Post